Bakers Inn, a subsidiary of Innscor Africa, is set to expand its operations in Zimbabwe with the opening of a second production facility at its Belmont factory in Bulawayo. This strategic move is part of the company's broader expansion plans to capture a larger share of the market in the Matabeleland, Bulawayo, and Midlands provinces.
Last week, the company commissioned a state-of-the-art bread factory worth US$27.8 million, boasting a production capacity of 8,000 loaves per hour. This new plant is set to contribute more than a quarter of the company's total bread supply, bringing increased efficiency, reduced waste, and lower fuel costs.
Innscor's chairman, Addington Chinake, expressed the company's commitment to ensuring Bakers Inn provides "the freshest, tastiest bread to every corner of the nation." This investment is a significant step forward for the brand, as it aligns with the company's goals to meet the country's growing bread demand, currently standing at 950,000 loaves per day.
Over the past two financial years, Innscor has invested a significant sum of US$125 million across its various divisions, with much of this investment already commissioned or in the final stages of completion. The group continues to focus on ensuring that these new investments achieve their targeted returns, further strengthening the company's position in the Zimbabwean market.
The opening of the second Bakers Inn plant in Bulawayo underscores the company's confidence in the country's economic potential and its commitment to expanding its reach and meeting the ever-growing demand for high-quality bread products throughout Zimbabwe.
